In today’s fast-paced world, the packaging industry is constantly evolving. With consumer expectations rising and new technologies emerging, staying ahead of the curve is more important than ever.
As a printed packaging company, it’s crucial to understand the latest trends shaping the market and how you can overcome the challenges they bring.
At BLP, a leading printed packaging specialist located in Newcastle, we understand that your packaging is not just a container—it's an essential element of your brand's identity and a critical factor in your product's success.
While your packaging design might look stunning on paper, the reality of how it translates into a physical product can be quite different. This is why requesting prototypes is not just a step in the process; it's a vital part of ensuring that your packaging meets both your expectations and those of your customers.
When it comes to saving the planet, small changes can make a big impact. Even small actions taken by individuals and businesses can collectively make a significant difference in reducing our impact on the environment.
The unboxing experience is one of the most important factors in any modern business transaction.
In addition to providing customers with the first glimpse of the product they've been waiting for, it sets the tone for their entire experience with the brand.
Innovate your packaging to become more cost-effective, and thereby more attractive to retailers and consumers.
Transporting products within their own packages reduces and eliminates repacking, therefore material, weight, shipping and other costs are reduced.
Standing out on the shelves is one thing, but a great packaging design is both eye-catching and cost-effective. Are you sure your packaging design is getting you the best deal with manufacturers?
The experience your customer has when they interact with your business can leave a lasting impression. It can be complex fulfilling the needs of consumers at the best times.
With restrictions now in place in traditional retail environments, there has been a deluge of people turning to online shopping to make their purchases – adding to the pressure omnichannel retailers are facing.
Packaging is a key part of a good shipping strategy but if you choose the wrong supplies then you’ll pay for it in product damages, wasted materials and more importantly, a loss of business.
However, choose the right materials and you’ll not only protect your products but also save on shipping charges and definitely impress your customers.
