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Brown Knight & Truscott Blog

2021 The Year of the Ox

Feb 16, 2021 1:04:10 PM / by Wendy Barton posted in Digital Print, Print, Litho Print, Packaging, Case Study, Fulfillment

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The Chinese New Year red envelope is a traditional gift for children during Chinese New Year.  In China, the red envelope is called yasui qian (压岁钱 /yaa-sway chyen/), which means 'suppressing ghosts money'.  Those who receive a red envelope are wished another safe and peaceful year.

 

The custom of giving red envelopes originates in some of the oldest stories of Chinese New Year.  As the legend goes, a demon known as 'Sui' terrorized children while they slept on New Year’s Eve, and parents would try to keep their children awake all night to protect them.

 

Those born in the Year of the Ox are said to be determined, strong and conservative.

 

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The Virtual Gin Tasting Experience

Jan 5, 2021 11:04:33 AM / by Wendy Barton posted in Print, Litho Print, Packaging, Case Study, Fulfillment

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Rademon Estate Distillery is nestled within the heart of the historic 500-acre estate in Co. Down, founded in 2012 by Fiona and David Boyd-Armstrong. The husband and wife team set out to create a gin with a vision of re-defining what an Irish gin should and could be, while becoming the first gin to be distilled in Northern Ireland.

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Looking for exceptional bespoke packaging?

Dec 4, 2020 3:36:16 PM / by Wendy Barton posted in Digital Print, Print, Litho Print, Direct Mail, Packaging, Fulfillment

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Custom packaging may be affordable, but it isn't cheap.  A box should delight the customer so it elevates the perceived value of it's contents and the brand, thus increasing customer satisfaction and loyalty.

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Scent-sational Perfume Packaging

Nov 26, 2020 9:13:14 AM / by Wendy Barton posted in Digital Print, Print, Litho Print, Packaging, Fulfillment

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Perfume and fragrances are two of the most important products we use daily.  From young to old, regardless of gender, everyone likes to use the perfume of their choice.

Perfume reflects the personality of the wearer, so it must be chosen wisely.  It is one of the most popular gift items on the market and therefore the packaging plays an important role.

 

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Covid-19 'Firebreaker' Update from BKT

Nov 3, 2020 1:06:41 PM / by Wendy Barton posted in Digital Print, Print, Antibacterial, Antimicrobial Print, Direct Mail, Packaging, Fulfillment

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Following the recent news in regards to the second lockdown in England to prevent the spread of the Coronavirus, we'd like to let you know how this is affecting BKT and the measures we are undertaking to ensure that both our employees and customers remain safe during this period.

 


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Mrs Hinch's New Winter Collection

Oct 30, 2020 3:54:52 PM / by Wendy Barton posted in Print, Litho Print, Direct Mail, Packaging, Case Study, Fulfillment

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trnd is the biggest community for collaborative marketing in Europe.  trnd represents a whole new way of making great products and services well known spreading the word about brands we love, to people we know will love them too.

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Why Direct Mail is key for the Charity Sector

Oct 22, 2020 11:00:23 AM / by Wendy Barton posted in Digital Print, Print, Litho Print, Direct Mail, Fulfillment

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Charities play an essential role in bringing support and services to those who are most in need.  As the sector fights to optimise funds and retain donors, how can charities ensure that their brand can make an impact and invoke action?

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Selfridges - The Wonder Room

Sep 30, 2020 10:31:58 AM / by Wendy Barton posted in Print, Litho Print, Direct Mail, Case Study, Fulfillment

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Since the grand opening in 2007, The Wonder Room at Selfridges in London has become one of the most sought after shopping destinations in the world for luxury watch brands and precious jewellery, showcasing one-of-a-kind pieces from the world's most desirable brands within it's expansive, neoclassical-style hall.

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Oral-B

Aug 31, 2020 1:01:31 PM / by Wendy Barton posted in Print, Litho Print, Packaging, Case Study, Fulfillment

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P&G products are trusted in millions of living rooms, kitchens, utility rooms and bathrooms - and have been passed down from generation to generation. Over the course of 181 years, they’ve challenged convention, led innovation and helped to shape culture.

BKT produces and distributes fulfillment campaigns across numerous product ranges of varying sizes and weights.

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