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Brown Knight & Truscott Blog

Incorporate Social Media into your Packaging

Jul 27, 2021 10:05:48 AM / by Wendy Barton posted in Digital Print, Print, Litho Print, Packaging, Fulfillment

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Social media has quickly risen to become the number one source to communicate with our friends, family, and colleagues.  The extensiveness of social media in our daily lives has ascended exponentially since 2004.  As of 2021, there are approximately 3.78 billion global social media users; that is about half of the world’s population! 


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Perfect Packaging Design

Jul 27, 2021 10:05:30 AM / by Wendy Barton posted in Digital Print, Print, Litho Print, Packaging, Fulfillment

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How you 'wrap-up' your products will determine whether the product will attract the attention of the right consumer and also influences their desire to purchase.

So if you are preparing for new packaging design or redesign, a very important process awaits you and the foundation of that process is the design brief.


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Create Your Natural Look

Jul 27, 2021 10:05:13 AM / by Wendy Barton posted in Digital Print, Print, Litho Print, Direct Mail, Packaging, Case Study, Fulfillment

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Create your natural-looking glowing skin look with multi-award winning LUMINOUS SILK foundation, an oil-free fluid with exclusive Micro-fil™ technology which helps to sculpt and brighten the skin, improving texture and blurring imperfections.

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5 Most Popular Types of Brochure Folds

Jul 5, 2021 2:11:08 PM / by Wendy Barton posted in Digital Print, Print, Litho Print

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Beyond Space

Jul 5, 2021 1:43:29 PM / by Wendy Barton posted in Digital Print, Print, Litho Print, Direct Mail, Case Study, Fulfillment

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Is your glass half empty or half full ?

Jun 1, 2021 11:07:04 AM / by Wendy Barton posted in Digital Print, Print, Litho Print, Direct Mail

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Anything can fit in a box - that's what most people think about packaging but drinks packaging does not have to be boring.  So why not make a bottle more than just a bottle?.

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Effective Brochure Design

Jun 1, 2021 11:05:21 AM / by Wendy Barton posted in Digital Print, Print, Litho Print, Direct Mail

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Bring some life to your offline business with effective brochure design.  We understand how appealing the world of digital marketing can be - it's cheap, cheerful and quick to implement.  However, online media is saturated and easily forgotten.  Adding an effective brochure design to your marketing plan can improve brand awareness and increase your business offering.

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Sustainable Packaging Developments for 2021

Apr 29, 2021 4:26:49 PM / by Wendy Barton posted in Digital Print, Print, Litho Print, Packaging, Fulfillment

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Self Mailers explained ...

Apr 29, 2021 4:25:40 PM / by Wendy Barton posted in Digital Print, Print, Litho Print, Direct Mail

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Do you ever feel like you need to ditch the envelope entirely?  Maybe your campaign demands to be seen right out of the mailbox.  When you’re looking to design a direct mail campaign that functions out-of-the-box, a self mailer is one of the most effective options.


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Powerful Doordrop Marketing

Mar 16, 2021 11:30:07 AM / by Wendy Barton posted in Digital Print, Print, Litho Print, Direct Mail

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People are bombarded by advertising everywhere they look, from billboards, posters, television, e-mails, online ads and lots more.  We live in an advertising bubble!.

However with a tangible door drop people have the choice of throwing it or keeping it, and you want them to do the latter - remember when you stop your advertising, your customers don't see you.

 

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